Canny
Feature voting and public roadmap for product teams
Tool Overview
Tool Type
Product feedback and roadmap management
Core Purpose
Canny centralizes feature requests and roadmap communication, transforming scattered feedback into prioritized product decisions. Unlike survey tools collecting one-time input, Canny builds ongoing dialogue where users vote, discuss, and track feature progress. Teams choose Canny when they want customer-driven development with transparent roadmaps that build trust. The platform excels for B2B SaaS where feature requests significantly influence direction and public roadmaps differentiate. Its focus on voting and transparency empowers product teams to say "no" backed by data, though public boards may expose strategy to competitors.
"Unlike survey tools collecting one-time input, Canny builds ongoing dialogue where users vote, discuss, and track feature progress"
Screenshots
The Perfect Tool For...
- •SaaS companies managing public feature requests
- •Product teams prioritizing roadmaps based on user votes
- •Startups building in public and engaging communities
- •B2B products needing customer-driven development
- •Teams wanting transparent communication about product direction
Avoid If...
- •You need private internal roadmaps vs. public boards
- •Your product strategy is confidential or competitive
- •Budget is tight (starts $50/month for basic features)
- •You want deep product analytics vs. feedback management
- •Your team needs general surveys beyond feature requests
Ideal Use Cases
Public Feature Voting
Let customers submit and vote on feature requests to prioritize roadmap based on demand
Roadmap Communication
Share what you are building with planned/in progress/completed status to set expectations
Customer Feedback Loop
Automatically notify users when features they voted for ship to close the feedback loop
Canny has been recommended by Find Your Martech 13 times.
Detailed Evaluation
Organizational Fit for Canny
Early-stage start-up / solo
limitedSmall team / agency
goodSMB / growing company
limitedEstablished / large org
badFind Your Martech Scores for Canny
Q1: What is your primary goal for collecting feedback?
Q2: Where do you want to collect feedback? (Multiple selections possible)
Q3: What type of survey experience do you prefer? (Multiple selections possible)
Q4: How important are integrations & automation?
Q5: What is your technical comfort level?
Q6: How large or complex is your audience?
Key Features
Strengths
- Simple, focused interface reduces friction for user feedback
- Voting clearly prioritizes what customers actually want
- Roadmap transparency builds trust and sets expectations
- Automatic notifications close the loop with requesters
- Strong integrations sync feedback to dev tools
Weaknesses
- Public boards expose roadmap and strategy to competitors
- Limited customization compared to full product management tools
- No private feedback channels for sensitive input
- Voting can create pressure to build popular but wrong features
- Pricing ($50-$200/month) adds up for multiple products
Cost Profile
🏷️ Mid-market · Free trial · Increases quickly
Pricing scales with tracked users, permissions, and integrations.
Alternatives
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